Laura Haynes

Hey I'm Laura, UK&I Marketing Manager at Esendex 👋 I enjoy developing and implementing marketing strategies and campaign experiences that create brand awareness and drive revenue by winning, growing and retaining engaged customers.

SMS Marketing

7 March 2024

SMS marketing: How to unlock the power of SMS

SMS marketing remains one of the most effective ways to reach your customers with promotional messages, due to its unrivalled open and response rates. Learn how to unlock the power of SMS marketing in our complete guide.

SMS Marketing

7 March 2024

Call Centres

21 February 2024

How to create an effective call deflection strategy in financial services

Do your customers want or need to call your business? With 89% of businesses competing mainly on customer experience and a 44% increase in call volumes since the start of the pandemic, learn how your business could reduce call volumes while improving the customer experience.

Customer Experience, Customer Service

21 February 2024

SMS Marketing

12 February 2024

5 most memorable Mother’s Day campaigns

According to Statista, Mother’s Day spending has seen a gradual increase over the past few years, with 2022 reaching a record peak of £1.49B. And it’s certainly shaping up like spending money on loved

Mobile Marketing, SMS Marketing

12 February 2024

17 January 2024

Open communication, heartfelt rewards, and perfect timing: win customers over with WhatsApp this Valentine’s Day

It’s no secret that Valentine’s Day presents a huge commercial opportunity, and many businesses are ramping up to position themselves for the uptake in generous spending that the love economy ensures. With

17 January 2024

SMS

16 January 2024

3 benefits of mobile messaging for the transport sector

To meet customer and supplier expectations, transport and logistics companies must prioritise communication. It’s about keeping stakeholders informed throughout the supply chain and making it easy for

16 January 2024

Customer Service

8 January 2024

25+ ready to use SMS templates for healthcare

Use these 25 SMS, Whatsapp and RCS templates for healthcare organisations. Including examples for appointment reminders, confirmations, notifications, marketing and more…

8 January 2024

Marketing

18 December 2023

Marketing Calendar 2024: Prepare your annual communication strategy

We share the key dates that you must take into account when programming your marketing campaigns in 2023.

Marketing tips, Mobile Marketing, SMS Marketing

18 December 2023

Esendex news

30 November 2023

SMS unwrapped: The key to stress-free deliveries this holiday season

During the lead up to Christmas last year at least 225,000 parcels failed to arrive when promised each day. Is your logistics or retail company ready to cope with the demands of Christmas shopping? SMS automation could help.

Automated SMS, SMS API, SMS Marketing

30 November 2023

Business messaging

22 November 2023

Breaking down the RCS hype: What every CIO needs to know

Rich Communication Services messaging (RCS) has long been expected to replace traditional SMS and MMS. But why? And what is it? Read on to unravel the buzz around RCS and discover why it’s more

22 November 2023

Laura Haynes

Topics