Reduce costs, increase open rates and improve your environmental impact with digital letters
Send letters and documents directly and securely to your customers’ mobile devices. By doing so, you can reduce both costs and your carbon footprint.
What is a digital letter?
Digital letters, also known as mobile letters, are a solution that allows businesses to send letters directly to mobile devices. Accessed via a link embedded within a text message, customers will be taken to a web page where they’ll be asked to verify their ID before securely downloading the document straight to their device.
Automated, trackable, branded and secure, mobile letters are an excellent way to help businesses improve their cost efficiency, customer engagement and environmental impact.
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The benefits of digital letters
Reduce costs
The monthly cost of sending digital letters can be up to 95% cheaper than sending traditional letters.
Send secure letters
By asking recipients to verify their identity, you can be safe in the knowledge that sensitive data is protected.
Improve engagement
Take advantage of SMS’s 98% open rate compared to the traditional letter’s 73%. Plus, you can track delivery, open and engagement rates with digital letters.
Reduce carbon footprint
Where a standard letter size can generate up to 25g of carbon emissions, the digital letter generates around 4g – making it more than 6X friendlier for the environment!
The features of digital letters
Fully automated
Triggers can be set up which will automatically prompt your digital letters to be sent.
A branded experience
Create fully branded experiences to mirror your corporate identity.
Message security
https protocols ensure a secure connection between the end user throughout the document download process.
Identity verification
Add an extra layer of security to your digital letters by asking customers a qualifying security question.
Access to engagement metrics
Track message status, from when texts have been delivered to their open rate.
Compatible with most digital channels
Send links to digital letters via SMS, email, WhatsApp Business Platform and more.
Message template library
Browse various message templates for inspiration and set up multiple types of letters for different communications.
Maximise your usage
Enhance the customer experience by adding options for making a payment, confirming an appointment etc.
Digital letters by the industry
Here are just some of the industries that can benefit from digital letters.
Utility providers
Did you know that customers are willing to pay 13% more for greener energy? This makes digital letters an excellent addition to a utility provider’s communication strategy. Not only is it a paperless, more eco-conscious way to communicate, but you’ll also benefit from the 98% open rate.
Ways digital letters can be used include:
- Pricing change alerts
- Contract documents
- Bills and invoices
- Service interruption notifications
Financial services
The average response rate for direct mail in financial services is 9% while it can be as high as 45% for SMS. A digital letter allows you to take advantage of the latter’s high response rate. Plus, you can reduce both costs and your carbon emissions as a result of a paperless communication strategy.
Ways digital letters can be used include:
- Income and expenditure confirmations
- Payment reminders
- Confirmations for arrangements and promises to pay